International Journal of Economic Behavior and Organization

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Innovation of Supply-Side of Agro-Products Under “Internet +”

Received: 14 January 2017    Accepted: 25 January 2017    Published: 24 February 2017
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Abstract

The Action Plan of “Internet +” is becoming an engine for Chinese economic development. In China rural, the Internet development speed is more faster than in city recently,the “New-farmers” continue to spring out, E-commerce of agro-products is emerging. The “Internet + Agriculture” optimizes farmers’ decision-making and investment behavior. Farmers can touch market directly; and outsource their cultivation services. The “Internet +agriculture” make consumers realize their personalized needs, advance bargaining power in the market. It is leading to an innovation of supply-demand sides of agro-products. The “Internet + agriculture” is bringing social welfare improvement. The social welfare comes from five aspects, connection dividend, division-specialization profits, increasing returns of knowledge, expanded value spaces and reduction costs. So, pushing Action Plan of the “Internet +” has a practical significance to build modern agriculture.

DOI 10.11648/j.ijebo.20170501.13
Published in International Journal of Economic Behavior and Organization (Volume 5, Issue 1, February 2017)
Page(s) 15-19
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2024. Published by Science Publishing Group

Keywords

“Internet +”, Supply-Side, Demand-Side, Innovation, Social Welfare

References
[1] Li, H. J. and Tian Y. X. et al. (2014) Internet thinking and traditional enterprise reengineering. China Industrial Economy, 10, 135-146.
[2] Li, W. L. and Xia, Y. (2013) Business model innovation based on "big data". China Industrial Economy, 5, 83-95
[3] Mc, A. and Erik, B. (2012) Big Data:The Management Revolution. Harvard Business Review, 10, 60-69.
[4] Zhao, Z. (2015) Cross-border business of "Internet+”---from the perspective of creative destruction. Chinese Industrial Economy, 10, 146-160.
[5] Li, G. Y. (2015) China's modern agricultural industry chain and the deconstruction of business model under the background of "Internet +". Rural Economy, 9, 30-33.
[6] Zhou, Z. X. (2015) Development mode of "Internet+” and path of Realization. Jiangsu Rural Economic, 10, 30-32.
[7] Zhou, H. M. (2015) Thinking of promote the "Internet plus agriculture" in Shanghai. Shanghai Rural Economy, 9, 19-22.
[8] Wu, P. L. (2015) Analysis on the path of developing modern agriculture and deepening rural reform in South of Jiangsu. http://www.jsagri.gov.cn/njzz/nongjzztegao/files/595255.asp.
[9] Brown B. and Chui, M. et al. (2011) Are You Ready for the Era of “Big Data”. McKinsey Quarterly, 4, 28-40.
[10] Luo M. and Li L. Y. (2015) The innovative of business model in the Internet Era: from the perspective of the value creation. China Industrial Economy, 1, 95-107.
Author Information
  • Business School of Nantong University, Nantong, China

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  • APA Style

    Juan Zhang. (2017). Innovation of Supply-Side of Agro-Products Under “Internet +”. International Journal of Economic Behavior and Organization, 5(1), 15-19. https://doi.org/10.11648/j.ijebo.20170501.13

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    ACS Style

    Juan Zhang. Innovation of Supply-Side of Agro-Products Under “Internet +”. Int. J. Econ. Behav. Organ. 2017, 5(1), 15-19. doi: 10.11648/j.ijebo.20170501.13

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    AMA Style

    Juan Zhang. Innovation of Supply-Side of Agro-Products Under “Internet +”. Int J Econ Behav Organ. 2017;5(1):15-19. doi: 10.11648/j.ijebo.20170501.13

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  • @article{10.11648/j.ijebo.20170501.13,
      author = {Juan Zhang},
      title = {Innovation of Supply-Side of Agro-Products Under “Internet +”},
      journal = {International Journal of Economic Behavior and Organization},
      volume = {5},
      number = {1},
      pages = {15-19},
      doi = {10.11648/j.ijebo.20170501.13},
      url = {https://doi.org/10.11648/j.ijebo.20170501.13},
      eprint = {https://download.sciencepg.com/pdf/10.11648.j.ijebo.20170501.13},
      abstract = {The Action Plan of “Internet +” is becoming an engine for Chinese economic development. In China rural, the Internet development speed is more faster than in city recently,the “New-farmers” continue to spring out, E-commerce of agro-products is emerging. The “Internet + Agriculture” optimizes farmers’ decision-making and investment behavior. Farmers can touch market directly; and outsource their cultivation services. The “Internet +agriculture” make consumers realize their personalized needs, advance bargaining power in the market. It is leading to an innovation of supply-demand sides of agro-products. The “Internet + agriculture” is bringing social welfare improvement. The social welfare comes from five aspects, connection dividend, division-specialization profits, increasing returns of knowledge, expanded value spaces and reduction costs. So, pushing Action Plan of the “Internet +” has a practical significance to build modern agriculture.},
     year = {2017}
    }
    

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