International Journal of Economic Behavior and Organization

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Economic and Behavioral Assessment of Motivation Factors of Lebanese Monetary Donors to Non-Government Organizations (NGOs)

Received: 28 February 2018    Accepted: 13 March 2018    Published: 09 April 2018
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Abstract

In recent years, non-profit organizations proved to play a vital role in the community especially in a small country like Lebanon where goods and services to the population are very limited and only few alternatives are obtainable. Private individual charitable giving has gained much importance as a source of support for non-profit organizations. The aim of this paper is to assist these charitable organizations to better understand the motivating factors of Lebanese donors. This paper conducted a research on the effect of the gender and educational level of donors on their donation decisions, to know what motivates them to give to charity, what hinders them from giving more, and what affects their choice of the recipient Non-Government Organizations (NGOs). Data from 235 respondents in Beirut, the authors were able to deduce three potential motivating factors affecting the donor; religion, human sympathy, and social solidarity, and three potential de-motivating factors (or barriers); non-transparency, lack of post donation reports, and the insistence in the request of donations. Moreover, three potential factors affecting the decision of donors to choose the recipient NGOs: Good reputation, same religious affiliation, and importance of the cases requesting donations. The results of this study will provide valuable insights into how donors engage with these non-profit organizations as well as pave the way for the NGOs to effectively influence the decisions and intentions of donors.

DOI 10.11648/j.ijebo.20180601.12
Published in International Journal of Economic Behavior and Organization (Volume 6, Issue 1, March 2018)
Page(s) 11-21
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2024. Published by Science Publishing Group

Keywords

Economic and Behavioral Assessment, Charitable Giving, Donors, Philanthropy, Motivation

References
[1] Abou Assi K. (2015). Giving in Lebanon: Traditions and Reality in an Unstable Environment. In: Wiepking P., Handy F. (eds) The Palgrave Handbook of Global Philanthropy. Palgrave Macmillan, London
[2] Anheier, H. K., & Salamon, L. M. (2006). The Nonprofit Sector in Comparative Perspective. In W. E. Powell & R. Steinberg (Eds.), The Nonprofit Sector: A Research Handbook (Second Edition ed., pp. forthcoming). New Haven: Yale University Press
[3] B. Breeze. (2010). How donors choose charities. Centre for Charitable Giving and Philanthropy. University of Kent, London
[4] Barklays. (2010). Barriers to Giving. A white paper in co-operation with Ledbury Research
[5] Bekkers, R., & Wiepking, P. (2010b). A literature review of empirical studies of philanthropy: Eight mechanisms that drive charitable giving. Nonprofit & Voluntary Sector Quarterly, DOI: 10.1177/0899764010380927
[6] Byblos Bank, Economic Research & Analysis Department. (2017). LEBANON THIS WEEK. Issue 514 | November 6-11, 2017
[7] Charities Aid Foundation. (2017). World Giving Index 107, A global view of giving trends. https://www.cafonline.org/docs/default-source/about-us-publications/cafworldgivingindex2017_2167a_web_210917.pdf?sfvrsn=ed1dac40_10
[8] Einolf, Christopher J. (2011). “Gender Differences in the Correlates of Volunteering and Charitable Giving.” Nonprofit and Voluntary Sector Quarterly. 40:1092-1112
[9] J. Adams, B. Cain. (2008). Motivating Donors for Charitable Giving. Survey of Donors in Thurston County, Washington
[10] Kou X., Han H., and Frederick H. (2009). Gender Differences in Giving Motivations for Bequest Donors and Non-Donors. The Center on Philanthropy at Indiana University
[11] Mesch, D. J., Brown, M. S., Moore, Z. I. and Hayat, A. D. (2011). Gender differences in charitable giving. Int. J. Nonprofit Volunt. Sect. Mark., 16: 342–355. doi:10.1002/nvsm.432
[12] Murphy, L. (2001). Motivate and Convince: The Most Effective Tactics for Attracting Donors and Volunteers, Redbird
[13] Sharaiha, R, & Ibrahim, B. L. (2009). The Republic of Lebanon. In B. L. Ibrahim & D. Sherif (Eds.), Prom Charity to Social Change: Trends in Arab Philanthropy (pp. 111–131). Cairo, Egypt: American University in Cairo Press
[14] Srnka, K. J., Grohs, R., & Eckler, I. (2003). Increasing Fundraising Efficacy by Segmenting Donors. Australasian Marketing Journal, 11(1), 70-86. Doi: https://doi.org/10.1016/S1441-3582(03)70119-0
[15] The center of Philanthropy at Indiana University. (2008). Generational Differences in Charitable Giving and in Motivations for Giving (A Report Prepared for Campbell & Company). http://www.campbellcompany.com/news/generational-differences-in-giving
[16] Willer R., Wimer C., Owens L. A. (2015). What drives the gender gap in charitable giving? Lower empathy leads men to give less to poverty relief. Social Science Research, 52 (July 2015), 83-98. https://doi.org/10.1016/j.ssresearch.2014.12.014
Author Information
  • Department of Economics, American University of Science and Technology, Beirut, Lebanon

  • Department of Marketing, American University of Science and Technology, Beirut, Lebanon

  • Department of Marketing, American University of Science and Technology, Beirut, Lebanon

  • Department of Marketing, American University of Science and Technology, Beirut, Lebanon

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    Bassam Charif Hamdar, Jessica Antonios Le Por, Basima Dana, Jinane Mneimneh. (2018). Economic and Behavioral Assessment of Motivation Factors of Lebanese Monetary Donors to Non-Government Organizations (NGOs). International Journal of Economic Behavior and Organization, 6(1), 11-21. https://doi.org/10.11648/j.ijebo.20180601.12

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    ACS Style

    Bassam Charif Hamdar; Jessica Antonios Le Por; Basima Dana; Jinane Mneimneh. Economic and Behavioral Assessment of Motivation Factors of Lebanese Monetary Donors to Non-Government Organizations (NGOs). Int. J. Econ. Behav. Organ. 2018, 6(1), 11-21. doi: 10.11648/j.ijebo.20180601.12

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    AMA Style

    Bassam Charif Hamdar, Jessica Antonios Le Por, Basima Dana, Jinane Mneimneh. Economic and Behavioral Assessment of Motivation Factors of Lebanese Monetary Donors to Non-Government Organizations (NGOs). Int J Econ Behav Organ. 2018;6(1):11-21. doi: 10.11648/j.ijebo.20180601.12

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  • @article{10.11648/j.ijebo.20180601.12,
      author = {Bassam Charif Hamdar and Jessica Antonios Le Por and Basima Dana and Jinane Mneimneh},
      title = {Economic and Behavioral Assessment of Motivation Factors of Lebanese Monetary Donors to Non-Government Organizations (NGOs)},
      journal = {International Journal of Economic Behavior and Organization},
      volume = {6},
      number = {1},
      pages = {11-21},
      doi = {10.11648/j.ijebo.20180601.12},
      url = {https://doi.org/10.11648/j.ijebo.20180601.12},
      eprint = {https://download.sciencepg.com/pdf/10.11648.j.ijebo.20180601.12},
      abstract = {In recent years, non-profit organizations proved to play a vital role in the community especially in a small country like Lebanon where goods and services to the population are very limited and only few alternatives are obtainable. Private individual charitable giving has gained much importance as a source of support for non-profit organizations. The aim of this paper is to assist these charitable organizations to better understand the motivating factors of Lebanese donors. This paper conducted a research on the effect of the gender and educational level of donors on their donation decisions, to know what motivates them to give to charity, what hinders them from giving more, and what affects their choice of the recipient Non-Government Organizations (NGOs). Data from 235 respondents in Beirut, the authors were able to deduce three potential motivating factors affecting the donor; religion, human sympathy, and social solidarity, and three potential de-motivating factors (or barriers); non-transparency, lack of post donation reports, and the insistence in the request of donations. Moreover, three potential factors affecting the decision of donors to choose the recipient NGOs: Good reputation, same religious affiliation, and importance of the cases requesting donations. The results of this study will provide valuable insights into how donors engage with these non-profit organizations as well as pave the way for the NGOs to effectively influence the decisions and intentions of donors.},
     year = {2018}
    }
    

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  • TY  - JOUR
    T1  - Economic and Behavioral Assessment of Motivation Factors of Lebanese Monetary Donors to Non-Government Organizations (NGOs)
    AU  - Bassam Charif Hamdar
    AU  - Jessica Antonios Le Por
    AU  - Basima Dana
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    T2  - International Journal of Economic Behavior and Organization
    JF  - International Journal of Economic Behavior and Organization
    JO  - International Journal of Economic Behavior and Organization
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    EP  - 21
    PB  - Science Publishing Group
    SN  - 2328-7616
    UR  - https://doi.org/10.11648/j.ijebo.20180601.12
    AB  - In recent years, non-profit organizations proved to play a vital role in the community especially in a small country like Lebanon where goods and services to the population are very limited and only few alternatives are obtainable. Private individual charitable giving has gained much importance as a source of support for non-profit organizations. The aim of this paper is to assist these charitable organizations to better understand the motivating factors of Lebanese donors. This paper conducted a research on the effect of the gender and educational level of donors on their donation decisions, to know what motivates them to give to charity, what hinders them from giving more, and what affects their choice of the recipient Non-Government Organizations (NGOs). Data from 235 respondents in Beirut, the authors were able to deduce three potential motivating factors affecting the donor; religion, human sympathy, and social solidarity, and three potential de-motivating factors (or barriers); non-transparency, lack of post donation reports, and the insistence in the request of donations. Moreover, three potential factors affecting the decision of donors to choose the recipient NGOs: Good reputation, same religious affiliation, and importance of the cases requesting donations. The results of this study will provide valuable insights into how donors engage with these non-profit organizations as well as pave the way for the NGOs to effectively influence the decisions and intentions of donors.
    VL  - 6
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