Competitive Gains in Business Cooperation Networks in the State of Goiás
Science Journal of Business and Management
Volume 3, Issue 6, December 2015, Pages: 285-292
Received: Jan. 8, 2016; Published: Jan. 9, 2016
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Authors
Ernane Rosa Martins, Coordination of Information Technology Area, Federal Institute of Education Science and Technology Goias, Luziânia, Brazil
Solange da Silva, Department of Industrial and Systems Engineering, University of Goiás, Goiânia, Brazil
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Abstract
This research aims to study the competitive gains of some Business Cooperation Network (BCN) selected, in the State of Goiás. This study aims to broaden the understanding of earnings and benefits provided by them. This research is characterized as qualitative and exploratory nature, and the method adopted for its implementation is the study of multiple cases. Three BCNs were analyzed in the State of Goiás As a result, between competitive gains identified in the studied BCNs, are: bargaining power, market power, prospecting opportunities, shared activities, complementarity, transactional ease, new products and services.
Keywords
Business Cooperation Networks, Competitive Gains, Corporate Earnings
To cite this article
Ernane Rosa Martins, Solange da Silva, Competitive Gains in Business Cooperation Networks in the State of Goiás, Science Journal of Business and Management. Vol. 3, No. 6, 2015, pp. 285-292. doi: 10.11648/j.sjbm.20150306.20
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