An Empirical Analysis and Evaluation of the Competitiveness of Chinese Retail Enterprises
Science Innovation
Volume 4, Issue 2, April 2016, Pages: 110-116
Received: May 4, 2016; Published: May 5, 2016
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Author
Tang Zhengwei, School of Economics, Shanghai University, Shanghai City, China
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Abstract
As the competition of China’s retail industry intensifies, the retail enterprises should do more on self-evaluation objectively and thereby make the right strategic layout in the face of their disadvantages. This paper builds an evaluation system of 15 indicators based on the data of 30 listed retail enterprises of 2014. The principal component analysis is used to process the data, and the evaluation indicators are divided into five dimensions, namely the degree of scale, the speed of development, the capacity of profiting and operating, the solvency and the capacity of utilizing resources of the enterprises. After an objective comparison of the current situation of these enterprises, this paper has comprehensively summarized the empirical results of the sample enterprises, and made an analysis based on the comprehensive ranking, which is helpful for the government to formulate policies supporting the development of the retail industry.
Keywords
Retail Company, Evaluation System, Principal Component Analysis
To cite this article
Tang Zhengwei, An Empirical Analysis and Evaluation of the Competitiveness of Chinese Retail Enterprises, Science Innovation. Vol. 4, No. 2, 2016, pp. 110-116. doi: 10.11648/j.si.20160402.26
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