Social Sciences

| Peer-Reviewed |

Environmental Concern has to do with the Stated Purchase Behavior of Green Products at Retail

Received:     Accepted:     Published: 28 February 2014
Views:       Downloads:

Share This Article

Abstract

Does environmental concern influence declared retail purchasing of green products? Current analysis evaluates the influence of environmental concern in people´s retail buying behavior of green products. A survey with 811 consumers from Brazil was undertaken on their perception as individuals and the manner they perceive people in society. Results obtained by current analysis show that consumers do not demonstrate a direct relationship between environmental concern and declared retail purchase of green products. The above reinforces the model by Bagozzi (1981) who explains behavior has intent rather than attitude as a precedent. The same behavior may be perceived when subjects place their perception above the behavior of people in society.

DOI 10.11648/j.ss.20140301.15
Published in Social Sciences (Volume 3, Issue 1, February 2014)
Page(s) 23-30
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2024. Published by Science Publishing Group

Keywords

Consumer Behavior, Environmental Concern, Environmental Responsibility, Purchase Declared

References
[1] Ajzen, I. (2001). Nature and Operation of Attitudes.Annual Reviews Psychol. v. 52, p. 27-58.
[2] Ajzen, I., &Fishbein, M. (1977). Attitude-Behavior Relations: A Theoretical Analysis and Review of Empirical Research. PsychologicalBulletin. v. 84, n. 5, p. 888-918.
[3] Alturas, B. (2005). Venda directa: determinantes da aceitação do consumidor. Lisboa, Portugal. ISCTE. Doctoral thesis. Available at http://hdl.handle.net/10071/1157.
[4] Bagozzi, Richard P. (1981). Attitudes, intentions, and behavior: A test of some key hypotheses. Journal of Personality and Social Psychology, Vol 41(4), 607-627. doi: 10.1037/0022-3514.41.4.607
[5] Barbieri, J. C. (2007). Gestão ambiental empresarial: conceitos, modelos e instrumentos. 2.ed. São Paulo: Saraiva.
[6] Barros, R., Moreira, P., & Oliveira, B. (2005). Influência da desejabilidade social na Estimativa da ingestão alimentar Obtida através de um questionário de Frequência de consumo alimentar. ActaMédPort, v.18, p.241-248.
[7] Bedante, G. N., & Slongo, L. A. (2004). O Comportamento de Consumo Sustentável e suas Relações com a Consciência Ambiental e a Intenção de Compra de Produtos Ecologicamente Embalados In: Encontro de Marketing da Anpad, I, 2004, Porto Alegre.
[8] Bido, D. S., Silva, D., Souza, C. A., & Godoy, A. S. (2009). Indicadores Formativos na Modelagem em Equações Estruturais com Estimação via PLS-PM: Como Lidar com a Multicolinearidade Entre Eles? II Encontro de Ensino e Pesquisa em Administração e Contabilidade. EnEPQ 2009. Curitiba, ANPAD.
[9] Bido, D.S., Godoy, A.S., Ferreira, J.F, Moreira, J.,& Scartezini, V.N. (2011). Examinando a relação entre Aprendizado individual, grupal e organizacional em uma instituição financeira. REAd – Edição 68,v. 17, n. 1, p. 58-86.
[10] Blackwell, R. D., Miniard, P. W., & Engel, J. F. (2005). Comportamento do consumidor. 9. ed. São Paulo: Pioneira Thomson.
[11] Cardigo, A. C. J. (2008). The adoption of ecological conscious consumer behavior: exploring the association with materialism and voluntary simplicity lifestyles. Dissertation at ISCTE Business School, Lisbo, Portual.
[12] Creyer, E. H., & Ross Jr., W. T. (1997). The influence of firm behavior on purchase intention: do consumers really care about business ethics? Journal of Consumer Marketing, v. 14, n. 6, p. 421-432.
[13] DeVellis, R. F. (2003). Scale Development: Theory and Applications. Thousand Oaks: SagePublications.
[14] Elkington, J., Hailes, J., &Makower, J. (1990). The Green Consumer, New York: Penguin.
[15] Engel, J.F., Blackwell, R.D., &Miniard, P.W. (1986). Consumer Behavior.5th Edition. Dryden Press, Chicago.
[16] Fornell, C., &Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research (JMR), 18(1).
[17] Garcia, M. N., Silva, D., Pereira, S. R., Rossi, B. G., & Minciotti, S.A. (2008). Inovação no comportamento do consumidor: recompensa às empresas socioambientalmente responsáveis. RAI - Revista de Administração e Inovação, São Paulo, v. 5, n. 2, p. 73-91.
[18] Gouveia, V. V., Costa, J. M., Araujo, L. B. U., Gouveia, R. S. V., Medeiros, E. D., & Gonçalves, M. P. (2009). Disposição para perdoar, desejabilidade social e religião: um estudo correlacional. RevistaBioética, 17(2), 297-308
[19] Hair, J. F., Anderson, R. E., Tatham, R. L., & Black, W. C. (2009). AnáliseMultivariada de Dados. 6a. Ed. Porto Alegre: Bookman.
[20] Harrington, H. J., & Knight, A. (2001). A implementação da ISO 14000: como atualizar o sistema de gestão ambiental com eficácia. São Paulo: Atlas.
[21] Henseler, J., Ringle, C. M., &Sinkovics, R. R. (2009). The use of partial least squares path modeling in international marketing. Advances in International Marketing, 20(1), 277-319.
[22] Howard, J., &Sheth, J.(1969). The Theory of Buyer Behavior.New York: John Wiley.
[23] Irwin, J.R, & Naylor. R. W. (2009). Ethical Decisions and Response Mode Compatibility: Weighting of Ethical Attributes in Consideration Sets Formed by Excluding Versus Including Product Alternatives, Journal of Marketing Research, 46 (April), 234–46.
[24] Jöreskog, K., &Sörbom, D. (2003).LISREL 8.54 student edition. Lincolnwood: Scientific Software International.
[25] Kaiser, F. G., Wolfing, S., & Fuhrer, U. (1999). Environmental Attitude And Ecological Behaviour. Journal of Environmental Psychology. v. 19, p. 1-19.
[26] Kotler, P., & Keller, K. L. (2006). Administração de Marketing. São Paulo: Editora Atlas.
[27] Lages, N. S., & Vargas Neto, A. (2002). Mensurando a Consciência Ecológica do Consumidor: Um Estudo Realizado na Cidade de Porto Alegre. Anais do XXVI Encontro da ANPAD, Salvador.
[28] Lopes, E.L. (2010). "Não te conheço bem, mas já gostei de você!". O efeito da marca na negligência da omissão nos diferentes níveis de necessidade cognitiva. Thesis in the Master´s and Doctoral Program in Administration. UNINOVE, São Paulo, 2010.
[29] Lordelo, E. R., Fonseca, A. L., & Araujo, M. L. V. B. (2000). Responsividade do ambiente de desenvolvimento: crenças e práticas como sistema cultural de criação de filhos. Psicologia: Reflexão e Critica, 13(1).
[30] Luo, X., & Bhattacharya, C.B. (2006). Corporate Social Responsibility, Customer Satisfaction, and Market Value, Journal of Marketing, 70 (October), 1–18.
[31] Miles, M.P., &Covin, J. G. (2000). Environmental marketing: a source of reputational, competitive and financial advantage. Journal of Business Etchis. v. 23, n.3, p. 299-311.
[32] Moretti, S. L. A., SILVA, D., & Braga Junior., S. S. (2010). Fatores de Influência no Consumo "Verde": Um estudo sobre o Comportamento de Compra no Setor Supermercadista. In: XII Encontro Nacional e I Encontro Internacional Sobre Gestão Empresarial e Meio Ambiente, São Paulo.
[33] Morwitz, V. G., Steckel, J. H., & Gupta, A. (2007). When do purchase intentions predict sales? International Journal of Forecasting. v. 23, p. 347-364.
[34] Poínhos, R., Correia, F., Faneca, M., Ferreira, J., Gonçalves, C., Pinhão, S, & Medina, J.L. (2008). Desejabilidade Social E Barreiras Ao Cumprimento Da Terapêutica Dietética Em Mulheres Com Excesso De Peso. Acta Med Port, v. 21: 221-228.
[35] Porter, M. E., Kramer, M.R. (2005). A vantagem competitiva da filantropia corporativa, in Ética e Responsabilidade Social nas Empresas; tradução; Afonso Celso da Cunha Serra. Rio de Janeiro: Elsevier.
[36] Pringle, H., & Thompson, M. (1999). Brand spirit: how cause related marketing builds brands. Chichester: Wiley.
[37] Ribas Junior, R.C., Seidl-de-Moura, M.L., Bornstein, M.H. (2007). Cognições maternas acerca da maternidade e do desenvolvimento humano: Uma contribuição ao estudo da psicologia parental. RevistaBrasileiradoCrescimento e DesenvolvimentoHumano, 17(1):104-113.
[38] Ribas Junior, R.C., & Seidl-de-Moura, M.L. (2004). Adaptação brasileira da Escala de Desejabilidade Social de Marlowe-Crowne. AvaliaçãoPsicológica, 3(2), pp. 83-92.
[39] Ringle, C.M., Wende, S., & Will, A. (2010). SmartPLS 2.0 M3 (beta). Germany: Universityof Hamburg, 2005. Available at on 18 Nov 2010.
[40] Schiffman, L. G, &Kanuk, L. L. (2000). Consumer Behaviour. 9th. New Jersey: Prentice Hall Inc.
[41] Seyfang, G, &Paavola, J. (2008). Inequality and sustainable consumption: bridging the gaps. Local Environment, Vol. 13 Issue 8, p. 669-684.
[42] Solomon, M.R. (1996). Consumer Behavior, Allyn& Bacon, London.
[43] Tenenhaus, M., Vinzi, V.E., Chatelin, Y., &Lauro, C. (2005). PLS Path Modeling. Computational Statistics & Data Analysis, v.48, p.159-205.
[44] Wetzels, M., Odekerken-Schroder, G., & Van Oppen, C. (2009). Using PLS path modeling for assessing hierarchical construct models: guidelines and empirical illustration. MIS quarterly, 33(1), 177-195.
[45] Xueming, L., & Bhattacharya, C. B. (2006). Corporate social responsibility, customer satisfaction, and market value. Journal of Marketing, 70(4), 1-18.
Author Information
  • UNESP– Univ. Estadual Paulista, Tup? Campus, Sao Paulo, Brazil

  • UNINOVE – University Nine de July, Post-GraduationProgramme in Business Administration, Sao Paulo, Brazil

  • UNESP– Univ. Estadual Paulista, Tup? Campus, Sao Paulo, Brazil

  • UNESP– Univ. Estadual Paulista, Tup? Campus, Sao Paulo, Brazil

  • UNESP– Univ. Estadual Paulista, Tup? Campus, Sao Paulo, Brazil

Cite This Article
  • APA Style

    Sergio Silva Braga Junior, Dirceu da Silva, Eduardo Guilherme Satolo, Marcelo Marques Magalhães, Fernando Ferrari Putti, et al. (2014). Environmental Concern has to do with the Stated Purchase Behavior of Green Products at Retail. Social Sciences, 3(1), 23-30. https://doi.org/10.11648/j.ss.20140301.15

    Copy | Download

    ACS Style

    Sergio Silva Braga Junior; Dirceu da Silva; Eduardo Guilherme Satolo; Marcelo Marques Magalhães; Fernando Ferrari Putti, et al. Environmental Concern has to do with the Stated Purchase Behavior of Green Products at Retail. Soc. Sci. 2014, 3(1), 23-30. doi: 10.11648/j.ss.20140301.15

    Copy | Download

    AMA Style

    Sergio Silva Braga Junior, Dirceu da Silva, Eduardo Guilherme Satolo, Marcelo Marques Magalhães, Fernando Ferrari Putti, et al. Environmental Concern has to do with the Stated Purchase Behavior of Green Products at Retail. Soc Sci. 2014;3(1):23-30. doi: 10.11648/j.ss.20140301.15

    Copy | Download

  • @article{10.11648/j.ss.20140301.15,
      author = {Sergio Silva Braga Junior and Dirceu da Silva and Eduardo Guilherme Satolo and Marcelo Marques Magalhães and Fernando Ferrari Putti and Waleska Reali de Oliveira Braga},
      title = {Environmental Concern has to do with the Stated Purchase Behavior of Green Products at Retail},
      journal = {Social Sciences},
      volume = {3},
      number = {1},
      pages = {23-30},
      doi = {10.11648/j.ss.20140301.15},
      url = {https://doi.org/10.11648/j.ss.20140301.15},
      eprint = {https://download.sciencepg.com/pdf/10.11648.j.ss.20140301.15},
      abstract = {Does environmental concern influence declared retail purchasing of green products? Current analysis evaluates the influence of environmental concern in people´s retail buying behavior of green products. A survey with 811 consumers from Brazil was undertaken on their perception as individuals and the manner they perceive people in society. Results obtained by current analysis show that consumers do not demonstrate a direct relationship between environmental concern and declared retail purchase of green products. The above reinforces the model by Bagozzi (1981) who explains behavior has intent rather than attitude as a precedent. The same behavior may be perceived when subjects place their perception above the behavior of people in society.},
     year = {2014}
    }
    

    Copy | Download

  • TY  - JOUR
    T1  - Environmental Concern has to do with the Stated Purchase Behavior of Green Products at Retail
    AU  - Sergio Silva Braga Junior
    AU  - Dirceu da Silva
    AU  - Eduardo Guilherme Satolo
    AU  - Marcelo Marques Magalhães
    AU  - Fernando Ferrari Putti
    AU  - Waleska Reali de Oliveira Braga
    Y1  - 2014/02/28
    PY  - 2014
    N1  - https://doi.org/10.11648/j.ss.20140301.15
    DO  - 10.11648/j.ss.20140301.15
    T2  - Social Sciences
    JF  - Social Sciences
    JO  - Social Sciences
    SP  - 23
    EP  - 30
    PB  - Science Publishing Group
    SN  - 2326-988X
    UR  - https://doi.org/10.11648/j.ss.20140301.15
    AB  - Does environmental concern influence declared retail purchasing of green products? Current analysis evaluates the influence of environmental concern in people´s retail buying behavior of green products. A survey with 811 consumers from Brazil was undertaken on their perception as individuals and the manner they perceive people in society. Results obtained by current analysis show that consumers do not demonstrate a direct relationship between environmental concern and declared retail purchase of green products. The above reinforces the model by Bagozzi (1981) who explains behavior has intent rather than attitude as a precedent. The same behavior may be perceived when subjects place their perception above the behavior of people in society.
    VL  - 3
    IS  - 1
    ER  - 

    Copy | Download

  • Sections