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Yellow in English and “黄” in Chinese: A Cognitive Approach
Yang Xiaoyue,
Jiang Zhaozi
Issue:
Volume 9, Issue 2, March 2021
Pages:
32-38
Received:
4 March 2021
Accepted:
17 March 2021
Published:
26 March 2021
Abstract: Color is closely related to people's lives, so it has become an indispensable part of the vocabulary now. This paper focuses on the research background, research purpose and significance of the color word “yellow” in Chinese and English, analyzing the entries from the perspective of cognitive linguistics, aiming to study the similarities, differences and the causes related. The author first collected and categorized entries through authoritative dictionaries of Chinese and English, and used the methods of comparative research, literature research and case analysis to elaborate commonalities and differences in word meanings. By researching the corresponding historical allusions and rhetorical methods, such as personification and symbols, we can feel the emotions expressed by the color words and deduce the evolution path of words' meaning. Through research, these conclusions can be drawn: 1) the meanings of “yellow” in Chinese and English are basically the same; 2) there is an unequal meaning between the two; 3) this unequal meaning is attributable and reflects the existence of two cultures values, cultural aesthetic and psychological differences. Through research, the aim is to allow learners to apply flexibly and accurately in cross-cultural business communication, daily life and linguistics learning, and to feel the charm of language.
Abstract: Color is closely related to people's lives, so it has become an indispensable part of the vocabulary now. This paper focuses on the research background, research purpose and significance of the color word “yellow” in Chinese and English, analyzing the entries from the perspective of cognitive linguistics, aiming to study the similarities, differenc...
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Media, Gender, Politics and Evolving Mentalities: A Discursive Construction of Female Emergence in Cameroonian Newspapers
Caroline Stephanie Jiogo Ngaufack
Issue:
Volume 9, Issue 2, March 2021
Pages:
39-47
Received:
7 March 2021
Accepted:
22 March 2021
Published:
30 March 2021
Abstract: Many feminist media studies tend to show that media’s contribution to the relegation of women to second position. Some even present the media play role in silencing women in the society. Contrary those publications, this paper demonstrates that, despite the patriarchal pressure, Cameroonian newspapers have enhanced female gender visibility in 2013. Feminist Critical Discourse Analysis (FCDA) as theory helps us to examine how speakers use language to represent, construct and/or negotiate meanings and values on gender. As method of data analysis, we have used the Socio cognitive Approach of Critical Discourse Analysis; it posits that our discourses reflect mental constructs to analyse discursive strategies used on articles. Essentially qualitative, the analysis centres on three main arguments supporting the idea of discursive progressive feminist visibility in politics in Cameroonian media. Firstly the reproduction of international discourses imposing women in politics; secondly, the necessity of women to fight for equity in political context is presented using linguistic strategies; and thirdly, the construction of female participation in public life as a source of hope for change. We concluded that these discursive strategies have contributed to the numerical increase of women in the political sphere during the 2013 senatorial, parliamentary and municipal elections. Although these changes are not yet strong enough, what has been achieved is a step forward to implement gender sensitivity in news reported to citizens. Women are discursively better constructed in media, and the visible effect of the said construction is that more opportunities are given to them as decision-makers.
Abstract: Many feminist media studies tend to show that media’s contribution to the relegation of women to second position. Some even present the media play role in silencing women in the society. Contrary those publications, this paper demonstrates that, despite the patriarchal pressure, Cameroonian newspapers have enhanced female gender visibility in 2013....
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The Philosophical Antilogy in the Rhetorical Doctrine of “Decisive Issue” at Cicero
Issue:
Volume 9, Issue 2, March 2021
Pages:
48-61
Received:
19 January 2021
Accepted:
7 April 2021
Published:
26 April 2021
Abstract: Placed in the ontological realism of the classical age, the rhetorical doctrine of “decisive issue” is an effort to grasp the complexity of reality and to find the true state of the case in a controversial challenge. In a dispute, at first it is necessary to qualify the genre of the case (status causae); then, only after several conflictions the point of issue emerges, and the rhetorician must choose the implicit premises (reputable opinions) and the inferential schemes (loci, topics) in the light of the particular case, that is relevant to the thing in question. A wrong tradition identifies genre of the case and “decisive issue”. Against this reductive approach, Cicero shows that the philosophical character of dialectic antilogy – i.e. the “refutatory completeness” taught by Plato and Aristotle – is necessary also in the judicial rhetoric and not only: I propose to call it “evidentiary insistence”. In the rhetorical domain, the complexity of reality emerges at the moment of identifying the object of the question: dialectical refutations not appropriate to the thing in question are fallacious by accident, according to Aristotle, and the doctrine of “decisive issue” avoids falling into sophistry in the field of civic discourse. This is one of many philosophical aspects of the Rhetoric of Hermagoras, and later of Cicero and of the Anonymous commentator on Hermogenes, rejected by Quintilian (I. O., 3.11.20; 24).
Abstract: Placed in the ontological realism of the classical age, the rhetorical doctrine of “decisive issue” is an effort to grasp the complexity of reality and to find the true state of the case in a controversial challenge. In a dispute, at first it is necessary to qualify the genre of the case (status causae); then, only after several conflictions the po...
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